Hi, I'm Cathy Hutchison.

I connect people and ideas through marketing, writing, illustrating, and sketchnotes.

"Cathy Hutchison is brilliant at helping thought leaders craft their ideas into content. She understands SEO and executes in a way that has intelligence and heart."

- Jon Morrow, CEO, SmartBlogger

What I do professionally and passionately

My work is always in the space between people and ideas. Leaders can get buried in their own thoughts. I help them find the connections, identify what's essential, and communicate concepts in ways that resonate.

For the past 20 years, I've served Idibri—a brilliant team of acousticians, theatre planners and technology designers who serve venues where thousands of people gather. My role is Director of Marketing and Vice President.

I craft content for audiences and speak across the country. Download Cathy Hutchison's speaker CV or watch a sample video.

My writing focuses on topics related to branding professionals, developing thought leaders, thinking on paper, and getting more joy out of your day job. Bylines include: Hacker Noon, Business Insider, Career Relaunch, and Marketer. One of my most comprehensive articles is How to Journal | The Ultimate Guide. To see a longer list of my writing, check out my MuckRack profile.

I get true joy out of helping leaders create content. Each year, I work with one or two leaders to help them craft and publish their stories.

Why are you often pictured with crayons?

When I first saw someone sketchnote at a conference, I was blown away by the clarity visual notes provided, and began to practice in a notebook I carried with me everywhere, Now, I'm often hired to scribe team meetings and events. I've had so much fun working with clients like: TEDx Plano, Global Design Alliance, Perkins+Will, and SMPS. Download my scribing CV.

I provide freelance illustration for clients, including Mirasee.

My passion project, yourvisualjournal.com, helps people find joy and freedom in a world of demands through visual journaling. In addition to creating the content and illustrations for the blog, I also give workshops on the technique.

One more thing I care deeply about

I lead the Mentor/Protege Program for SMPS Dallas. There is magic that happens when people meet one-on-one to share their experiences. I've been mentoring for the past eight years, and I highly recommend giving your time to connect with the people who are going where you have been.

If you are wondering how I have the bandwidth to do all of this...

I am fueled by green juices, have a vibrant yoga practice, am a bit of a minimalist, and happen to be surrounded by exceptional family and friends.

Say hello.


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